Google Analytics Training Services


Stand Out in the Crowd!

Google Analytics is an excellent tool that can provide valuable insight into how well your online business is doing in regards to traffic, conversions, and more. But how can you sift through all this information to understand the data on a concrete level?

  • Get free SEO audit.
  • Thorough optimization to increase rank.
  • Keywords and landing page integration.

Google Analytics training with Ovatek Web Solutions enables you understand and utilize Google Analytics reports. We then provide suggestions based on that data to enhance traffic and improve your conversion rate. We understand that all the information Google provides can seem overwhelming and incomprehensible. With the experienced team of industry professionals at Ovatek, you can leverage Google analytics training to make the most of this data for the success of your business.

Our Google Analytics Training Process

Our comprehensive SEO strategy ensures increase in ranking in different search engines.

Research Phase

Frequently, marketers rely on replicating best practices and tests that drove results for other organizations in an effort quickly optimize conversion rates. Then they do not succeed, due to the fact that every orange button doesn't convert.

Reputable web agencies do a much better job at optimization, the reason is that's what they focus on. Ongoing, they put in the effort to understand the specific business model of their customers and do tests based on research.

google analytics training process

Hypothesis Phase

At this point in the research phase, we will have uncovered enough insights to determine the modifications to your pages or funnel which will bring the desired results. Having a well structured hypothesis will map out the direction for the optimization efforts.

Regardless whether your initial mapping fails, you can re-analyze the steps and correct the mapping. We know that without a well structured process, optimization efforts can fail.

google analytics training process

Prioritization Phase

After we have uncovered areas of your funnel for optimization, we plan out the testing schedule.

Potential - Find out the pages that are performing worst and can improve greatly
Importance - Then narrow down by selecting the ones that have the most valuable traffic
Ease - Realizing not all pages are easily optimized. It’s key that we start with the one that is easily optimized first and then move up the list.

google analytics training process

Testing Phase - A/B, Split, or Multivariate?

Why we run tests is so that we can understand if a change or changes can bring improved conversions. For example, if we begin a test, and it executes on the first 10 site visitors.

We view that 2 of those site users converted on the variation, compared to 1 on the original page. That’s a respectable 20% conversion rate against a weak 10% on the original.

google analytics training process

Learn Phase

We know that the analysis phase of an conversion optimization strategy allows us to close the loop for CRO and drive even further optimization efforts. It's unfortunate that many times optimizers look at the results of a test to only view if there was a variation that had success.

If there is one, they deploy it or if the test fails, they go back to creating more hypothesis. However, optimizers need to look deeper than that.

google analytics training process

benefit of google analytics training


Ovatek offers Google Analytics training and support to bring more value to this information for your business.

learning metricsicon website management

  • Page Popularity & Bounce Rate
  • your website will be noticeable
  • Keywords to make your site rank
  • Social media performance
  • Number of organic users
  • Improve Customer Service
  • Target your online visitors
  • Evaluate traffic flow through your website

data insight website management Icon

  • Customized Data/Reports
  • Cost effective
  • Data Visualization
  • Track Your Website Channels
  • repaort on Traffic flow
  • Improve your company’s performance
  • Understand Traffic Movement on your Website
  • Targeted Campaigns



Accurately Interpret Data


We help you filter through the data to understand what it means beyond the percentages, statistics, and figures. When used properly, Google Analytics is one of the best tools for tracking your website’s performance. Whether you’re a small start-up business or a large enterprise, this tool can be extremely helpful for realizing how effective your website is.

How do users navigate their way through your site? What needs to happen during your next online marketing campaign? Why do visitors leave when they get to a certain page? Google Analytics training can help you answer these questions and more.



Scoreboard

  • +2.64% sessions
  • +12.35% average session duration
  • +25.47% pageviews
  • -53.21% bounce rate
  • +22.23% pages per session
  • +22.23% growth in sales



Make Informed Decisions


How well you know Google Analytics translates to how much value you get from it. All the data that the reports provide can be confusing, but having industry leaders who understand Google Analytics inside and out can make it easier. When you better understand what the data is trying to tell you, you can use this information to make decisions for your business. Apply what you’ve learned to your marketing channels. Repair the gaps in your sales funnel. You can make the right decisions for your business with this invaluable insight.

With Google Analytics training, you can track your website’s data to make sense of visitor actions, take steps to increase traffic, and decrease the bounce rates from your site. Ovatek’s experienced professionals can help you make educated decisions about the best steps for your business based on this information.Since Google is constantly updating, you need professionals you can trust who are current on best practices and the most recent standards for internet marketing.

Let’s talk about your business goals and look at the big picture of your website data with Google Analytics training. We make it possible for you align that data with your goals. The proper strategy is that much easier to design and implement when you fully understand your website’s performance.


Take Advantage of Google Analytics Training


Ovatek can take that knowledge a step further and get you to where you want to be. Since internet marketing techniques are ever-changing, we adapt quickly as your Google Analytics results change or your business goals evolve. Ovatek doesn’t provide you with a bunch of data and expect you to make sense of it yourself. Our Google Analytics training helps you learn the necessary skills to interpret the data through custom reporting, training, and support.

We help with all aspects of Google Analytics, from getting set up to support to interpreting the data. We don’t leave you in the dark with the results—we provide you with suggestions for conversion optimization and can work with you to make those changes a reality.

Knowing how to apply the data and take action is crucial. When you take advantage of Google Analytics training, Ovatek makes it possible to better understand your site’s performance, from visitor habits to bounce rates to targeted keywords. For our clients who take advantage of enterprise SEO, we provide advanced Google Analytics training to help you take your marketing campaign a step further. We welcome you to uncover all the value that Google Analytics provides.

Don’t be unaware of how your business is doing and what it needs to improve. We help you understand Google Analytics and make the most sense of your data. Get in touch today to learn more about Google Analytics training with Ovatek Web Solutions.